WORDS that work FOR COACHES AND CONSULTANTS

Position yourself with confidence, clarity and commercial edge

When you work one-to-one with clients you’re operating in a competitive market.

It can be tough to differentiate yourself from the herd, which can get in the way of your success.

I can help. I’ll work with you to create beautifully clear, distinctive and relevant copy for your website, emails and other marketing material.

HOW IT WORKS

I spend time uncovering how you tick, and observing the language you naturally use about your work. In turn, this informs how your business communicates.

I craft these observations and ideas into a focused, authentic narrative that’s unique to you and conveys your competitive edge.

The language developed by this process is a tool for you to use — it can be deployed across your website, marketing materials, social media and more.

I can also help you write these materials if needed.

ABOUT ME

I’m a copywriter and author. I’ve been making sentences simpler for 20 years.

I also have a proven track record providing clarity to some big names, including Mars, the BBC, Volkswagen, Aviva and the Great Ormond Street Hospital Charity.

I’m based in Edinburgh, but most of my work is done remotely.

WHO I WORK WITH

Most of my work is for coaches and consultants. But if you work with people one-to-one and charge by the session, I can probably help you too.

  • Personal trainers, nutritionists, physiotherapists and osteopaths

  • Private tutors and training providers

  • Counsellors and therapists

HOW MUCH IT COSTS

I usually bill on a project-by-project basis. Please contact me for details.

TESTIMONIALS

  • "I was really struggling to write the content for my new website. Steve was simply fantastic. He was able to translate my ramblings into engaging content which really captures my voice with ease. Working with him was a real joy. I can’t recommend highly enough."

    Claire Croft, Claire Croft Associates

  • “Steve’s work helped us capture the essence of what we were trying to achieve with our business in a way that had been eluding us. We now have a well-articulated, clear and persuasive story to tell. We couldn’t be happier.”

    Phil Lewis, The Consultancy Business

  • "Steve is quite simply one of the best copywriters I’ve ever worked with. He delivers ‘right first time’ copy that’s clear, focused and beautifully crafted. He can turn his hand to anything, and is a pleasure to work with."

    Nicola Gill, Creative Director and Author